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The ESOP of Branding: Bumped.com

This is one of the coolest things ever in branding. BUMPED. And I’ll bet you haven’t bumped into it yet. I assume that the name comes from the idea of going to one of your posts or items-for-sale and typing in “bump”. It may be a couple days without activity, and now it has activity today. This is similar to the idea of going to your web site and changing something on it — any…

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Where Intellectual Property (IP) and Sustainability Meet (GMO and Monsanto)

For decades Monsanto has enjoyed Intellectual Property (IP) protection on both sides of the plant-agro business. The dominant herbicide in the world, RoundUP, and the Genetically Engineered (GE or GMO) crops that shrug off the active ingredient – glyphosate – in RoundUp. Patented Product (herbicide) that relies on Patented Products (GE crops) Monsanto started using their glyphosate product in the 1970’s, a product that would become widely marketed under the branded and trademarked name of…

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Venezuela's 'Petro' Token Launches in Pre-Sale – CoinDesk

Venezuela’s ‘Petro’ Token Launches in Pre-Sale – CoinDesk: Is it an ICO or an IKO. There has been a new trend that is catching fire, to do an initial public offering (IPO) in cyber/cryptocurrency coins, or ICO. Venezuela, with a failed currency in a failed state, is doing a very novel approach their new ICO offering is to be backed by a small portion of their vast oil reserves. And the coin will be called…

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Welcoming and Commending New Patent Legislation

The America Invents Act (AIA) was passed in 2011 and we are about to start the eighth year since its inception. (See description hereincluded such changes as a move to “first to file” from “first to invent”.) Intellectual Property time since then has been, to say the least, tumultuous.  We have seen significant Supreme Court decisions, the rise and spread of the troll as an intimidator of patent-owning small and medium size businesses and infringement…

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Let’s Trash it! New Garbage Patch in the South Pacific Is 1.5x Texas. Weather Channel

Newly Discovered Garbage Patch in the South Pacific Is 1.5 Times the Size of Texas, Study Says | The Weather Channel: Let’s TRASH it ! Speaking of trash. We keep making it. We box it, we stack it. We keep spreading it liberally around the world. We keep taking the planet for granted. !!! … Check out the Great Pacific Garbage Patch at Wikipedia.  Note the visualization of ocean flows using ocean buoys (off to…

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Even with patents, the past can be prologue

      One might characterize the patent market of the past several years as a herd of elephants fighting over the last leaves on a tree.  This might be somewhat crude to many but a scan of the landscape of Fortune-100 corporations spending millions litigating accusations of infringement or suing for infringement makes a case.  Or, the flooding of the PTAB with requests for IPR (inter partes review procedure) to determine patent validity also…