Perpetual Innovation

Category: green business

Smart tech solution to save the rain forest.

Topher White: What can save the rainforest? Your used cell phone #TED : http://on.ted.com/q0TOb
This is a great solution to illegal loggers.
Very cool solution.
The importance of rainforest deforestation may be overstated with the stats. It may not be more important than anything else… But there are several ways to look at it. Very, very important though.

17 March 2015
GreenBiz 2015 | GreenBiz Conferences, Feb 17-19, 2015

GreenBiz 2015 | GreenBiz Conferences, Feb 17-19, 2015:

This is a very cool Sustainability/GreenBiz forum lineup. In Phoenix, in February.

Listen to some of the big companies out there including Unilever, J&J, Target, Levi’s, adidas,… I like some of the discussion on metrics and ROI from sustainability… Seems like such a good place to start.

Should be fun. Also, if you are associated with Gov or Edu or ?Org? you might be eligible for a 40% discount.

I might have to try to do it online. I didn’t see any details about that. Obviously keynotes are easier to virtualize than breakout/work sessions.

Hope to see you all there.

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9 December 2014
Green, But Mostly White: The Lack Of Diversity In Enviro Movement, 5 parts – JustMeans

Green, But Mostly White: The Lack Of Diversity In The Environmental Movement, Part 1 of 5—Future 500 | Justmeans:

There are 5 parts to this series. It’s talking about who is evolved int the Environmental movement, and why there isn’t more diversity. And why that is starting to change?

This is a very interesting 5 part series by several authors.

Part 1: http://www.justmeans.com/blogs/green-but-mostly-white-the-lack-of-diversity-in-the-environmental-movement-part-1 by Danna Pfahl

Part 2: http://www.justmeans.com/blogs/green-but-mostly-white-the-lack-of-diversity-in-the-environmental-movement-part-2-of-5-future by Marvin Smith

Part 3: http://www.justmeans.com/blogs/green-but-mostly-white-the-lack-of-diversity-in-the-environmental-movement-part-3-of-5 by Shilpi Chhatray

Part 4: http://3blmedia.com/News/Green-Mostly-White-Lack-Diversity-Environmental-Movement-Part-4-5-Future-500 by Brandon Steele

Part 5: http://www.justmeans.com/blogs/green-but-mostly-white-the-lack-of-diversity-in-the-environmental-movement-part-5-of-5-future by Nick Sorrentio

The last one, by Sorrentio, talks about engaging businesses to help address environmental issues. SustainZine has long promoted serious action by business (and all organizations) in areas where the payback is obvious and near-term. Conservation, as in reducing energy, improved logistics (so less shipping), and telecommuting (so no travel) are all areas that have rapid payback to business and to the environment. So not only area companies making money in doing this, they are helping out the environment in doing this. Plus, it can become a perpetuity of savings, if properly monitored and maintained.

This is something we call in the triple bottom-line business, a win-win-win… and a perpetuity of savings.

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11 September 2014
Building a Business Plan: The basic components – YouTube

Building a Business Plan: The basic components – YouTube: “

Here’s the basics about a business plan by yours truly, Dr. Elmer Hall, President of

Strategic Business Planning Company. We help develop the plans that every business needs(tm).

“

All, right. It doesn’t have direct application to Sustainability… Except that we aim to encourage sustainable businesses in all the spellings of the word “sustainable”. Businesses do need to be profitable. Look at the sustainable growth rate model in finance.

This is the basics of a business plan, but we modify a basic business plan to accommodate Intellectual Property protection (read sustainable competitive advantage). And we modify businesses with environmental foot prints to include, well, a sustainability plan.

#BusinessPlan #SustainabilityPlan #IPPlan
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20 August 2014
Patent Trolls Threaten Green Innovation · Environmental Management & Energy News · Environmental Leader

Patent Trolls Threaten Green Innovation · Environmental Management & Energy News · Environmental Leader:

There is a lot of discussion about “patent trolls” and the impact they have on various industries.

Here is the argument about the impact they have on the innovation in “green” technology. This is really the case for all new technology and all new industries, but the argument is about the major impact the trolls have on smaller organizations in the fledgling green technologies.

Much if not most of sustainability, however, is the practice of ancient technologies like organics (manure) and energy efficiency.

Hmmm…???

Keywords: patents, Patent Troll, green business, sustainability,
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22 November 2013